Glazed Skin
The barrier-focused skincare movement has landed in London. Centella, ceramides and hyaluronic acid layering. The look is dewy, not greasy.
Key product: Laneige Water Bank Blue Hyaluronic Cream, £35
Brow Lamination
The treatment that replaced microblading. Takes 45 minutes, lasts 6-8 weeks, costs £45-65 at most London salons.
Book at: Blink Brow Bar or HD Brows
Lip Liner Overdrawn
The 90s reference is back but done with a lighter hand. Charlotte Tilbury Pillow Talk liner in every London woman's bag right now.
Key product: Charlotte Tilbury Pillow Talk liner, £22
Blush Placement
High on the cheekbones, close to the eyes. The placement has moved up since 2022. NARS Orgasm blush remains the London standard.
Key product: NARS Orgasm blush, £28
SPF as Skincare
Finally mainstream in London. Altruist SPF 50 at £2 and Ultrasun at £28 are the two most talked-about price points.
Key product: Altruist SPF 50 from £2, Ultrasun from £28
